A/B Testing: E-Commerce Market Research that Gets Results
Image source: Searchengineland.com Despite proven results from A/B testing, it remains an amazingly underutilized methodology. We’ve discussed it before, and offer some great resources to help you...
View ArticleHow Mobile Market Research Improves Copywriting
Image source: fdpgroupcouk.com One of the many sides of marketing that market research impacts is copywriting. Ogilvy said that copywriting is just great salesmanship in print. Nobody knows customers...
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